Google finance vs Yahoo Finance
- In Google Finance vs yahoo finance both operate popular financial websites that provides stock quotes, financial market news and general business news.
- Yahoo! bills its Finance portal as its industry-leading business and financial news product, and the service has evolved from its desktop origins to utilize the mobile internet and mobile apps.
- Both sites consistently rank among the top 15 most popular personal finance websites and are quite similar in the financial information they provide.
- Both sites are popular, but Yahoo! Finance is nearly twice as popular as Google Finance. Recent estimates put Yahoo! Finance at an estimated 70 million unique visitors each month while Google Finance is well behind at 40 million. This puts Yahoo! Finance in pole position while Google Finance is number four behind.
- Perusing both websites, Yahoo! Finance has a better look, feel and much more content. Looking at each firms, Yahoo! devotes much more time and description to its Finance offerings.
- Yahoo! Finance has a stated mission to help users make informed investment decisions regarding investments and financial markets. It provides financial data, market information and a wide array of applications to help users obtain detailed and current market information. In stark contrast, Google only mentions Google Finance once by name and mentions it is a Google-owned site that helps it drive advertising revenue.
The Bottom Line
Both Yahoo! Finance and Google Finance are great at offering overall financial market information, stock quotes and investment data, but it appears that the nearly 10-year lead that Yahoo! Finance has over Google Finance shows; the site has more robust data and content capabilities, and displays it in a much more appealing and efficient manner.
Google Finance does have loyal followers, however. Some market participants appreciate that it emphasizes stock charting capabilities, which is not a strength of Yahoo! Finance. Google also appears to offer more comprehensive real-time stock market quotes, though Yahoo! does offer some real-time capabilities. Some blogs have criticized Google for inaccurate market information, however Yahoo! has had its fair share of alleged data errors, although none are seen as major and the vast majority of information appears to be accurate and timely.
As of March 2018, Google Finance is being discontinued. So all FinVizer clients are advised to download their portfolios from Google Finance and migrate to another stock tracking and portfolio monitoring tool.
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